IBM M2020-229 Exam Overview:
| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM SPSS Predictive Analytics Sales Mastery v1 |
| Exam Number: | M2020-229 |
| Related Certifications: | IBM Sales Mastery Program IBM SPSS Portfolio Sales Certifications |
| Exam Format: | Multiple Choice |
| Real Exam Qty: | 45 |
| Available Languages: | English |
| Exam Duration: | 60-90 |
| Recommended Training: | IBM SPSS Training Courses (official catalog) |
| Exam Registration: | IBM Training and Certification Catalog |
| Sample Questions: | IBM M2020-229 Sample Questions |
| Exam Way: | Online proctored or IBM-authorized testing environment (Sales Mastery program delivery varies by region/partner enablement). |
| Pre Condition: | No formal prerequisite required; intended for IBM sales professionals and partners familiar with IBM Analytics portfolio. |
| Official Syllabus URL: | https://www.ibm.com/training/search |
IBM M2020-229 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning & Differentiation | 30% | - Competitive positioning of SPSS solutions
|
| Topic 2: Selling & Licensing Fundamentals | 20% | - IBM licensing models and support offerings
|
| Topic 3: Target Markets & Customer Needs | 25% | - Industry applications of SPSS
|
| Topic 4: SPSS Product Portfolio Overview | 25% | - SPSS solutions and capabilities
|
IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
Which SPSS product family is used primarily to test hypotheses that researchers already have in mind?
- A. Deployment
- B. Statistics
- C. Data Collection
- D. Modeling
Correct Answer: B 🗳️
Which statement is true about SPSS Modeler Premium?
- A. It addresses all but one of the phases in the CRISP-DM methodology.
- B. It requires no programming experience to use.
- C. It leverages unstructured data only.
- D. It leverages structured data only.
Correct Answer: B 🗳️
Which question is most appropriate to ask when selling SPSS Data Collection?
- A. How consistent is your decision making?
- B. Do you have projects where knowing what your customers thought would impact your decisions?
- C. Are you able to analyze individual transactions to identify purchase patterns?
- D. How do you currently deploy your analytics results?
Correct Answer: B 🗳️
Which SPSS Modeler feature is only available in the Premium edition?
- A. Text mining workbench
- B. Automatic model generation
- C. Output and visualization
- D. Automatic data preparation
Correct Answer: A 🗳️
Which characteristic of SPSS Modeler appeals more to power data mining experts?
- A. Automated modeling
- B. Automated data preparation
- C. SPSS Statistics integration
- D. No programming needed
Correct Answer: A 🗳️
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