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Salesforce Media-Cloud-Consultant Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Media Cloud Consultant Exam |
| Exam Number: | Media-Cloud-Consultant |
| Passing Score: | 65% |
| Available Languages: | Spanish, German, French, Japanese, English |
| Certificate Validity Period: | 1 year (maintenance required via Salesforce release exams) |
| Related Certifications: | Salesforce Certified Administrator Salesforce Certified Marketing Cloud Consultant Salesforce Certified Data Cloud Consultant |
| Exam Format: | Multiple Choice, Multiple Select |
| Exam Duration: | 105 minutes |
| Exam Price: | $200 USD |
| Real Exam Qty: | 60-65 |
| Recommended Training: | Salesforce Trailhead Learning Paths Media Cloud Consultant Trailmix |
| Exam Registration: | Salesforce Credentials Overview Salesforce Certification Registration |
| Sample Questions: | Salesforce Media-Cloud-Consultant Sample Questions |
| Exam Way: | Online proctored exam or onsite testing center (Kryterion Webassessor) |
| Pre Condition: | Salesforce Administrator certification recommended; familiarity with media/advertising workflows recommended |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/media-cloud-consultant |
Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
| Topic 2: Audience and Campaign Management | - Audience segmentation and activation
|
| Topic 3: Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
| Topic 4: Integration and Implementation | - System integration patterns
|
| Topic 5: Media Cloud Solutions and Features | - Core product capabilities
|
Salesforce Media Cloud Consultant Sample Questions:
A System Administrator of an advertising publishing company that uses Advertising Sales Management (ASM) is going through the migration from source org to target org.
During the migration, the System Administrator runs into an error related to permissions and licenses on the target org.
Which two reasons could have caused the error?
Choose 2 answers
- A. The target org does not have the necessary integration procedures and Data Raptors.
- B. The source org does not have the required platform license definitions and add-on licenses.
- C. The target org does not have the required platform license definitions and add-on licenses.
- D. The System Administrator user profile on the target org does not have the required permission set licenses or add-on licenses.
Correct Answer: C,D 🗳️
Explanation: Only visible for SurePassExams members. You can sign-up / login (it's free).
A company is planning to adopt media cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the agency of Record. They also have requirements to map contacts within the agencies. How should the media cloud data model be used to represent these relationships?
- A. advertisers should be created as accounts, and agencies should be represented by a custom field added to the contact object. Contacts should then be assigned to the accounts
- B. advertisers and agencies should be created as accounts and contacts as contacts, and the party modelshould be adopted to define the relationship between them.
- C. advertisers and agencies should be created as accounts, and a custom lookup field should be created to represent the client/agency relationship Contacts should be created under the accounts.
- D. advertisers and agencies should be created as accounts, with agencies listed as child accounts to the client accounts, with contacts related to those.
Correct Answer: B 🗳️
Explanation: Only visible for SurePassExams members. You can sign-up / login (it's free).
Without custom development, with which Ad Serving Platform does Media Cloud integrate?
- A. Google Ad Manager
- B. Facebook Ads Manager
- C. Inventory
- D. Marketing Cloud Intelligence
Correct Answer: A 🗳️
Explanation: Only visible for SurePassExams members. You can sign-up / login (it's free).
A customer is using media cloud and they need to report on how well a digital advertising campaign is performing. The company is using google ad manager as one of their primary data sources. Which productshould a consultant implement to analyze campaign performance?
- A. marketing cloud intelligence
- B. standard salesforce reporting and dashboards
- C. CRM analytics
- D. custom reporting solution
Correct Answer: A 🗳️
Explanation: Only visible for SurePassExams members. You can sign-up / login (it's free).
A media cloud consultant is modeling and designing the pricing of the different advertisement types, including Digital, Out-of-home, Print, or Linear Advertising. What are two basic ways that the advertisement could be priced?
- A. recurring charge
- B. one time charge
- C. periodic charge
- D. discount charge
Correct Answer: A,B 🗳️
Explanation: Only visible for SurePassExams members. You can sign-up / login (it's free).
By Cornelius
