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Last Updated: Sep 13, 2026
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Salesforce PDT-101 exam is a multiple-choice exam that consists of 60 questions. The passing score for PDT-101 exam is 67%, which means you need to answer at least 40 questions correctly to pass the exam. PDT-101 exam is timed, and you have 90 minutes to complete it. It is a proctored exam, which means you will be monitored while taking the exam.
Salesforce PDT-101 exam is one of the most popular certifications for digital marketers looking to learn more about Pardot – a powerful marketing automation software that is designed specifically for B2B organizations. PDT-101 exam is designed to test the knowledge and skills of individuals who are interested in becoming proficient in Pardot, with a focus on digital marketing best practices, campaign management, and lead generation.
Salesforce PDT-101 Certification Exam, Essentials of Pardot for Digital Marketers, is an excellent certification for any digital marketing professional who wants to enhance their marketing strategy and optimize their Pardot marketing automation tool. With this certification, professionals will be able to create and execute effective marketing campaigns that can increase their revenue and better engage their clients. Essentials of Pardot for Digital Marketers certification course will help digital marketers improve their skills in lead generation, email marketing, lead qualification, and other critical marketing aspects.
Reference: https://www.salesforce.com/content/dam/web/en_us/www/documents/classes/ds-pdt101.pdf
Salesforce PDT-101 Exam comprises 60 multiple-choice questions that test your understanding of Pardot's key concepts and features. PDT-101 exam requires a candidate to score a minimum of 70% to pass successfully. Furthermore, the Salesforce PDT-101 Exam is offered online and can be taken anytime, anywhere, and from any device. In conclusion, Salesforce PDT-101 Exam is a profound certification for professionals who are looking to excel in marketing automation and establish themselves as experts in Salesforce Pardot.
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Salesforce PDT-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Salesforce Integration | 13% | - Describe field syncing and object relationships - Explain the Salesforce–Pardot integration |
| Visitors and Prospects | 8% | - Describe how Pardot tracks visitor and prospect data - Explain how visitors become prospects |
| Pardot Campaigns | 7% | - Use and report on Pardot campaigns |
| Scoring and Grading | 7% | - Describe scoring mechanisms - Interpret grading in lead qualification |
| Security and Access | 3% | - Provision and maintain Pardot user access - Distinguish Pardot user roles and permissions |
| Administration | 13% | - Manage connectors and account domains - Configure Pardot overview and settings |
| Social Marketing | 7% | - Analyze social engagement metrics - Use social connectors |
| Pardot Forms and Landing Pages | 7% | - Understand form and landing page capabilities - Interpret reporting metrics |
| Lead Management and Automation | 15% | - Apply segmentation and automation rules - Evaluate automation tools like dynamic lists |
| List Management | 7% | - Create and manage different types of lists - Apply list criteria to scenarios |
| Engagement Studio | 7% | - Update engagement assets - Define Engagement Program components |
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