Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:
1. A Prospect is a Visitor who has submitted an email address through a form or landing page on your site.
A) False
B) True
2. What form handler setting allows prospects to receive multiple autoresponders from form hour period?
A) Execute form handler in real time after every submission
B) Attribute all prospect activities to prospect record after every submission
C) Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
D) Disable Visitor Activity Throttling and send autoresponder emails after every submission
3. Which asset needs to be created first m order for a user to send a prospect a one-to-one email?
A) Engagement studio program email
B) Autoresponder
C) List email
D) Email template
4. A marketer conducts an A/B test list send email. When viewing the report., they find that the winning version shows the percentage by which it out-performed the other version as 0%.
What can the marketer share with their stakeholders about the performance of the A/B test?
A) The A/B test winning variation has not been determined.
B) The A/B test v/as a tie between the two variations.
C) The winning variation did not have any opens.
D) The winning variation did not have any clicks.
5. What causes a sync from Salesforce to Marketing Cloud Account Engagement?
A) Opening a one to one email
B) Making field changes to a Lead or Contact record
C) Updating a field on a Contact record that does not have an email address
D) Updating a formula field in Salesforce
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: D | Question # 3 Answer: D | Question # 4 Answer: B | Question # 5 Answer: B |
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By Denise

