We're so confident of our products that we provide no hassle product exchange.
Pegasystems PEGAPCMC80V1_2019 certification exam is designed for professionals who want to become certified marketing consultants with Pegasystems. PEGAPCMC80V1_2019 exam tests the candidate's knowledge and skills in areas such as marketing strategy, customer engagement, analytics, and campaign management. Passing this certification exam will verify that the candidate has the necessary expertise to help organizations develop and execute effective marketing campaigns using Pegasystems' software solutions.
The Pega Certified Marketing Consultant (PCMC) 80V1 2019 certification exam is a rigorous exam that requires candidates to have a strong understanding of both marketing principles and the Pega Marketing software. PEGAPCMC80V1_2019 exam consists of multiple-choice questions and requires a passing score of 65% or higher to receive certification. PEGAPCMC80V1_2019 exam can be taken online or in-person at a testing center.
The PEGAPCMC80V1_2019 exam is a rigorous test that covers a wide range of marketing topics, including segmentation, lead management, campaign management, and customer analytics. Test takers must have a deep understanding of Pega’s marketing capabilities and be able to apply them to real-world scenarios. PEGAPCMC80V1_2019 exam consists of 60 multiple-choice questions that must be completed within 90 minutes. A passing score of 65% or higher is required to obtain certification.
Pegasystems PEGAPCMC80V1_2019 Exam Overview:
| Certification Vendor: | Pegasystems |
|---|---|
| Exam Name: | Pega Certified Marketing Consultant (PCMC) 80V1 2019 Exam |
| Exam Number: | PEGAPCMC80V1_2019 |
| Available Languages: | English |
| Certificate Validity Period: | 2 years |
| Exam Duration: | 90 minutes |
| Exam Format: | Drag and Drop, Multiple Choice, Scenario-Based |
| Exam Price: | USD $175 |
| Related Certifications: | Pega Certified Business Architect (PCBA) Pega Certified Decisioning Consultant (PCDC) |
| Real Exam Qty: | 60 |
| Passing Score: | 70% |
| Recommended Training: | Pega Marketing Consultant 8 Practice Exam Pega Marketing Consultant 8 Course |
| Exam Registration: | Pearson VUE Registration Pega Academy Certification Page |
| Exam Way: | Online proctored or on-site at authorized Pearson VUE test centers |
| Pre Condition: | No formal prerequisites; recommended 6+ months hands-on experience with Pega Marketing |
| Official Syllabus URL: | https://academy.pega.com/certification/pcmc |
Pegasystems PEGAPCMC80V1_2019 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Customer Selection & Segmentation | 20% | - Identifying target audience using segmentation criteria - Using control groups for effectiveness measurement - Applying contact policies and eligibility rules |
| Topic 2: Offer & Proposition Management | 12% | - Associating offers with campaigns and channels - Defining and managing propositions - Designing offers for customer engagement |
| Topic 3: Campaign Management | 23% | - Managing campaign lifecycle and scheduling - Designing and configuring outbound campaigns - Defining campaign goals and success metrics |
| Topic 4: Analytics & Predictive Modeling | 20% | - Adaptive learning and outbound optimization - Predicting customer behavior and propensity - Interpreting campaign performance reports |
| Topic 5: Decision Strategies | 17% | - Designing multi-channel decision strategies - Configuring Next-Best-Action Designer - Leveraging historical interaction data |
| Topic 6: Pega Marketing Architecture & Tools | 8% | - Navigating Marketing Application Studio - Integration with Pega Platform - Understanding Pega Marketing core components |
By Steven
