Last Updated: Oct 02, 2026
No. of Questions: 162 Questions & Answers with Testing Engine
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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mc-email---MC-202
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| Section | Weight | Objectives |
|---|---|---|
| Subscriber and Data Management | 26% | - Segmentation and list management - Data import and management - Data extensions and data relationships |
| Email Marketing Best Practices | 10% | - Deliverability principles - Compliance and regulations - Permission and preference management |
| Content Creation and Email Message Design | 24% | - Dynamic content and personalization - A/B testing and approval processes - Email design and responsive rendering - Content Builder usage |
| Insights and Analytics | 14% | - Report creation and analysis - Troubleshooting delivery issues - Email performance metrics |
| Marketing Automation | 26% | - Journey Builder implementation - Triggered sends and scheduled sends - Automation Studio configuration |
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